Social Media Post and Reflection

Part 1: Social Media Post

After you have published your blog post, I want to you share it on at least two different social media platforms. Each social media platform has a different audience, so you will adjust your message depending on your target audience. How would you attract attention to the post? What image will you use? Will you add some fun emojis? What will your short description say? What headline will you use to attract attention?

For this assignment, you need to screenshot or attach 2 social media posts on 2 different platforms (Twitter, Instagram, LinkedIn, Academia.edu, ResearchGate, etc) that link to your previous blog post. The URL to your specific blog post won’t be live by the time you submit this assignment so link to the course Blog page instead. Drafts are fine, so you do not need to publish these posts unless you absolutely want to. I’d hate to ruin anyone’s #brand.

Content, Organization, and Document Design Requirements

These posts can include any combination of texts, images, or video. So yes, you could do something for your Snap or Insta-stories. TikTok would be difficult since they don’t allow external links in their videos (to my knowledge). If you choose to do a video, you’ll need to record it via some screen-recording software and upload it as an .mp4 or .mov file.

Regardless of the platform you choose, the social media post must include:

  • A caption or headline. This caption should grab the reader’s attention and provide a direct overview of what the blog is about. Don’t just say, “Posted a blog today. Check it out here!” Make sure that your reader knows what they will find on the other side of the link.
  • Text and an image. While the videos are optional, each post should contain both an image and some accompanying text (aka caption).

 

Part 2: Reflection

Then, you will need to write a short reflection (250-350 words) about each post. Go back to some of Lakdawalla’s questions.

  • Who was your audience?
  • What story were you telling?
  • How did the visuals amplify this story?
  • Why did you make the decisions that did and how do you think they aided in reaching your target audience?

If you can, insert your screenshots into the Word Doc containing your reflection responses so that you only have to upload one file.